CONFIDENTIAL
Jacksonville, FL, USA
Responsibilities: Formulate high-impact marketing strategies aimed at lead generation and conversion, ensure the seamless alignment of marketing efforts with sales objectives. Drive multi-media campaigns with the primary goal of lead generation Continuously scrutinize and evaluate campaign performance metrics Maintain strict budgetary control over campaigns Supervise and orchestrate all elements of event logistics Employ a diverse range of promotional techniques to enhance event attendance and foster engagement. Establish effective tracking mechanisms to gauge campaign efficacy Ensure accurate and timely lead generation and conversion reporting Conduct in-depth market research to spot emerging opportunities and trends Requirements: Possession of a Bachelor's degree in marketing or a related field A track record of successfully developing and implementing B2B marketing strategies Competency with SEO, SEM, and CRM, marketing automation, and analytics...